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Introduction to BI

MEDIWELL GWANGJU LOGO
MEDICAL
Medical, health care
WELLNESS
composite word for well-being happiness and health
MEDIWELL Gwang Ju

Healthy body and mind, Wellness Gwangju for seeking of health and happiness

It is a BI design that combines G & J of Gwangju with healthy W (wellbeing) to contain the image of Wellness Gwangju that encompasses the healthiness of nature through the harmony of the
mountain (Mudeungsan Mt.) that contains light in the middle.
Enable the image of Wellness Gwangju be remembered more easily with bright and interesting images.

Draft of BI design

BI

W = GJ Mudeungsan Mt. = Nature and people of Gwangju = Healthy stretching = Recovery and increase

  • GJ Gwang JuW=G+J
  • Mudeung mountainMudeungsan Mt. = Nature of Gwangju
  • Sunlight shines in the field and the girl is reaching out.Light = 光
  • A woman stretches herself.Stretching = Recovery and increase